Back in 1988 I was learning traditional commercial art. We were using Rapidiograph pens, stat cameras, art boards and the like. There was also a new computer on the scene, an first generation Macintosh. One day the teacher showed us a video–a vhs video tape–of Adobe Illustrator 88 on the Mac. It blew my mind. It sparked my passion.

This passion has blossomed, since then, into my practice of design thinking applied in brand strategy, marketing strategy, experience design, social media strategy, website design, advertising design, product design, apparel design, identity design and so much more. All that practice has resulted in my mastery of the Adobe Creative Suite and it all started with Adobe Illustrator 88.